LAURIE SULLIVAN
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.Articles by Laurie All articles by Laurie
- Google Blames 'Data Voids' For Nonsensical Search Results in
MediaDailyNews on
05/30/2024
"Data voids" or "information gap" are the terms that Google head of search Liz Reid used to describe how AI Overview spit out inaccurate results from odd and obscure queries.
- Ads Take Another Block And Tackle in
Search & Performance Insider on
05/30/2024
A group of ad and media trade groups have reportedly asked Apple CEO Tim Cook to halt the rollout of a new feature expected to be released in in iOS 18, which allows users to erase sections of web pages such as ads, text and content.
- Rethinking Ads On The Open Web in
MediaDailyNews on
05/30/2024
Quantcast has rebuilt its ad platform based on AI and machine learning to give small and mid-sized advertisers a better understanding of the open web.
- Google Says Leaked Search Docs Are Real, But Cautions Industry On Context in
MediaDailyNews on
05/30/2024
As search professionals try to process and understand what the data revealed in Google Search ranking documents made public this week, Google has responded to the leak. Leaked Google documents on Wednesday gave the search industry proprietary insight into Google Search, revealing important elements that the company uses to rank content.
- Google, OpenAI, HubSpot Execs Infuse AI Startup With Millions In Financial Backing in
MediaDailyNews on
05/29/2024
Maven AGI's main goal at present is to build AI systems capable of human-level comprehension and logic across diverse business functions.
- OpenAI Strikes Gold in Publishing Deals - Data Dates Back To 1857 in
Search & Performance Insider on
05/29/2024
There is no shortage of data from publishing companies to train large language models (LLMs) for OpenAI.
- PayPal Becomes AdPal, Provides Access To Millions Of Users' Data in
MediaDailyNews on
05/29/2024
Data on millions of PayPal users should boost its new ad business run by Mark Grether, who formerly led Uber's advertising group. At least that's what the company hopes.
- Large Language Models Have A Unique Voice That Technology Can Detect in
Search & Performance Insider on
05/31/2024
AI tools help people plagiarize content by humanizing the phrases and helping content read and sound more human, says Alon Yamin, CEO of Copyleaks, which provides AI governance and detection technology. But LLMs also have their own voice.
- Google Ranking Algorithm Secrets Leaked in
MediaDailyNews on
05/28/2024
Erfan Azimi, CEO of digital marketing agency EA Eagle Digital, posted a video Tuesday claiming responsibility for leaking the documents to search expert Rand Fishkin. Azimi claims Google has been misleading the world about its algorithms.
- Google, HubSpot Talk Of A Potential Acquisition Gets Louder in
MediaDailyNews on
05/28/2024
HubSpot released earnings in May, suggesting the company's CRM business could give Google a boost in market share across cloud services, marketing and advertising, making the deal even more appealing.
Comments by Laurie All comments by Laurie
- Has Google's Gemini Chatbot Just Rewritten History?
by
Laurie Sullivan
(Media 3.0 on
02/22/2024)
Thomas, thank you for mentioning Jack. best, Laurie
- Are MAGA Thugs Trying To Kill Rick Wilson Of The Lincoln Project?
by
Richard Whitman
(Mediapsssst on
01/16/2024)
But this is an opinion piece.
- Are MAGA Thugs Trying To Kill Rick Wilson Of The Lincoln Project?
by
Richard Whitman
(Mediapsssst on
01/16/2024)
Thank you, Dan.
- Microsoft Executive Fears For Israel's High-Tech Sector
by
Laurie Sullivan
(MediaDailyNews on
11/01/2023)
John, thanks for commenting, but hope you read the entire article. It clearly states his concerns are for the human cost of the war and the economic future of Israel.
- California Governor Signs Delete Act
by
Wendy Davis
(MediaDailyNews on
10/10/2023)
I beleive platforms and websites can use the IP address of the device being used. My question is whether a part-time California visitor who claims residency in another state, but visits California about three months out of the year, falls into this category.
- Amazon 'Project Nessie' Tested How Much It Could Raise Prices
by
Laurie Sullivan
(Search & Performance Insider on
10/04/2023)
Thank you, Michael Melone, for taking the time to comment. I appreciate it.
- Kantar Finds Direct Correlation Between Avoiding Ads, Viewer Experience, Purchases
by
Laurie Sullivan
(Search & Performance Marketing Daily on
08/10/2023)
Ed and John, I really appreciate you guys. Thank you!
- Do Super Bowl Ads Drive Performance?
by
Laurie Sullivan
(Search & Performance Marketing Daily on
02/02/2023)
Thanks for the comment, Ed. I always love your insight, but I've never bought a product based on seeing a Super Bowl ad - at least none that I can remember. I'm entertained by them, but they do not drive me to make a purchase. Yes, the sample in the research is small. Do you recall products you have bought after seeing a Super Bowl ad? Maybe I did a search after seeing a new product, but cannot remember ever making a purchaes.
- Musk's SpaceX Purchases Twitter Campaign To Promote Starlink Internet Service
by
Laurie Sullivan
(Search & Performance Marketing Daily on
11/14/2022)
Thank you, John!
- Google, YouTube Launch Features To Provide More Accurate, Trustworthy Election Information
by
Laurie Sullivan
(Search & Performance Marketing Daily on
09/01/2022)
Hi Charles - nope, no hack. And you are correct when you write this - "which means you need to still own your previous residence to get multiple voting options by mail." I changed scrolls to rolls. Just trying to call attention to a major problem in California that creates misinformation. I have not voted in the state for four years, and got called for jury duty for the second time in as many years a few months ago.
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