by Steve McClellan on Oct 29, 11:17 AM
Chavez spent more than 11 years with Nintendo of America, where he most recently served as SVP of sales, marketing and communications.
by Steve McClellan on Oct 28, 9:32 AM
The Ad Council elected 18 new members to its Board of Directors during its fall meeting held virtually earlier this week. New members include:
- Melanie Boulden, CMO, North America Operating Unit, The Coca-Cola Company.
- Fiona Carter, CMO, Goldman Sachs
- Brandon Cooke, Global Partner, Global Chief Marketing & Reputation Officer, FCB
- Kyle Dropp, Co-Founder & President, Morning Consult
- Carolyn Everson, President, Instacart
- Michelle Froah, SVP Global Marketing Strategy & Sciences, MetLife
- Jennifer Gottlieb, Global President, Real Chemistry
- Alyson Griffin, Head of Marketing, State Farm
- Carla Hassan, CMO, JPMorgan Chase
- Charisse Hughes, SVP & Global CMO, Kellogg Company
- Peter Jung, CMO, NASCAR
…
by Steve McClellan on Oct 27, 1:44 PM
San Francisco-based agency Butler, Shine, Stern and Partners has promoted Sinan Dagli from Group Creative Director to Executive Creative Director, effective immediately. In his new position, he will continue to lead the agency’s creative teams and shape creative output. A 12-year veteran of the agency, Dagli will report to Creative Chairman, John Butler and CEO, Tracey Faux-Pattani.
by Steve McClellan on Oct 26, 7:21 AM
McCann Health New York, part of IPG Health, has promoted Stephanie Berman to Chief Creative Officer of the McCann Health flagship agency. Building on her three-year tenure with the agency, Berman will lead the creative team. Berman joined McCann Health New York in 2018 as Executive Creative Director. For two decades she has focused exclusively on health and wellness, including CV/Met, infectious disease, mental health, oncology, and rare diseases, with clients ranging from major pharmaceutical organizations to startups bringing their first product to market. Prior to McCann Health New York, Berman was a partner and Chief Creative Officer at The …
by Steve McClellan on Oct 21, 12:34 PM
The XD Agency, a specialist in the experience design space, has appointed Anna Mader as head of creative across the agency’s Atlanta, New York and San Francisco hubs. Mader joins from Freeman Company where she was an executive creative director and worked for over a decade in the experiential marketing industry. Her most recent work included the launch of Amazon’s first-ever appearance at the NewFronts and leadership of several design teams for major Google events. She has also worked with brands like Adobe, AT&T, Intel, LinkedIn, Salesforce, Visa and YouTube. She succeeds Cara Oppenheimer who left to …
by Steve McClellan on Oct 20, 9:16 AM
The new hires include SVP-media, tech & data Kevin Freeman who joins from Dentsu.
by Steve McClellan on Oct 18, 12:42 PM
Ad agency Doner has tapped Tito Melega as its next Global Chief Creative Officer. Based in Detroit, Melega will oversee creative across all Doner offices, which also include Los Angeles and Norwalk, CT. He will report to CEO David DeMuth. Melega succeeds Eric Weisberg, who left the agency in July to join Havas. Melega previously served as Chief Creative Officer at Hustle, a Los Angeles agency focused on helping brands optimize brand purpose. Earlier he was Chief Creative Officer at WPP’s dedicated Ford agency GTB. A native of Argentina, Melega has also worked with agencies including TBWA\Chiat\Day, BBDO and Fallon.
by Steve McClellan on Oct 14, 3:42 PM
Dentsu International announced that Michael Komasinski is to be promoted to the role of Global Chief Executive Officer, Merkle and a member of the Dentsu International executive team. He replaces Craig Dempster who will retire from the business at the end of the year. Komasinski has led Merkle across two of dentsu’s three regions. Joining Merkle seven years ago as Chief Operating Officer of Agency Services, he went on to become President of Merkle’s Europe, Middle East, and Africa region (EMEA), leading a business of $400 million-plus in net revenue. He currently serves as President of Merkle/CXM, Americas, and leader …
by Steve McClellan on Oct 13, 10:19 AM
The Ad Council announced today that its 67th Annual Public Service Award Dinner will honor Verizon Chairman and CEO Hans Vestberg. The event will be both in-person and streamed online, with the in-person gathering held at the Glasshouse in New York City on December 2, 2021. Platinum sponsors include Adobe, Comcast NBCUniversal, Disney Ad Sales, Facebook, Google and Verizon. The Annual Public Service Award Dinner is the organization's largest fundraising event, with the last Annual Dinner in 2019 raising more than $5.8 million to support the Ad Council's national social impact programs. This year's event will be co-chaired by Linda Yaccarino, Ad Council Chair and Chairman of Global …
by Steve McClellan on Oct 12, 10:45 AM
Publicis Media has launched in Pakistan and agency veteran Benish Irshad has been named CEO. At 37, Irshad is said to be youngest, and first female CEO of a media agency in Pakistan. Irshad has been Chief Operating Officer at sibling agency Starcom Pakistan since November of last year. Earlier she was head of marketing at Lotte Kolson and served for a decade at Procter & Gamble including a stint overseeing media & digital channels/customer marketing and instore/shopper engagement. The agency’s charter client is Nestle Pakistan, which it won after a review that began in July.