MediaDailyNews Editions for August 2020
- MediaDailyNews - Monday, Aug. 31, 2020
- Prime-Time Shows Get Some Fall Start Dates -- Will TV Advertisers Move To Buy?
- Kraft Heinz Awards Carat Media Duties Outside The U.S.
- Final Night TV Audience Of RNC Trails DNC's By 3.3%
- Virtual GOP, Night 4: Trump Brings Tastelessness To A Whole New Level
- Study Finds Political Marketing Specialists Lack Visibility About Achieving Goals, Cite Digital Platforms
- Media Kitchen CEO Barry Lowenthal Talks TikTok
- OTT Now The 'Default' Source For Most American TV Viewers, Conventional TV Becomes An Also-Ran
- CTV: The Next Walled Garden?
- Upfront Deals May Not Be Sealed Until Q4
- NBC Heartfelt Doc Show Is 'Transplant' From Canada
- TV's Slow Recovery: Projected To Drop 10% For 2020
- Back-To-School Ad Spend Falls 70%
- Small Business Everyday, Facebook Sponsors Campaign Using Google-Backed Venture
- Zuckerberg Apologizes For Facebook's Part In Kenosha Violence
- MediaDailyNews - Friday, Aug. 28, 2020
- TV Audience Drops For RNC's Third Night, Trails DNC Average
- WPP's GroupM Takes A First-Half Hit
- WPP Takes $3.5 Billion Impairment Charge; Q2 Organic Revenue Falls 15%
- 'I Could Stand In The Middle Of The South Lawn And Shoot Holes In The People's House'
- Havas Media Signs On With Talon For NA OOH Services
- Defund Facebook: The Machine Fueling Ad Industry Demand For Change
- Chrysler Partners With 'Jimmy Kimmel Live' For Giveaway
- Let's Hold Ad Platforms 'Strictly Liable' When They Sell Fraudulent Ads
- Dawn Davis Tapped As 'Bon Appetit' EIC
- How About Never, Is Never Good For Consumers Sharing Data With You?
- 'Sports Illustrated' Chief Ross Levinsohn Named Maven CEO
- Trump's Social Media Crackdown Violates Free Speech, Voter Groups Say
- MediaDailyNews - Thursday, Aug. 27, 2020
- NBA Playoffs Stopped On Wednesday After Blake Shooting, TNT Airings Cancelled
- The Mother Of All Tuckers: How Shocked Are We That The Fox News Host Defends Armed Vigilantism?
- Virtual GOP, Night 3: Star-Spangled Pence
- Day 2 Of The RNC Is The First 2020 Convention Coverage To Beat 2016 Ratings
- Defund Facebook: The Machine Fueling Ad Industry Demand For Change
- Havas Acquires Australia's Hyland, Bolsters Sydney-Based Media Offering
- Facebook: Advertising To Be 'Severely Impacted' By Apple's iOS 14 Privacy Updates
- Networks Devote Half Again More Coverage To RNC Vs. DNC
- Interest Piques For 'Customer Delight,' 'Data-Driven Marketing,' 'Intent Data'
- Biden Vs. Trump: Ad Media Spend Could Have A Similar Outcome As In 2016
- Xandr Intros Programmatic Political Buys Across WarnerMedia Digital
- 'National Enquirer' Needs Investment To Rebound From Pecker Era
- Agency Translation, Disney Ad Sales In Pact To Make Ads That Better Connect With Diverse Audiences
- TikTok CEO Resigns After 3 Months
- MediaDailyNews - Wednesday, Aug. 26, 2020
- Omnicom's Hearts & Science Wins $125 Million Cox Automotive Account
- Amid A Postal Crisis, Biden Campaign Says It's Relying Heavily On Snail Mail
- DNC Wins First Night Of Convention Ratings, But Has Greater Rate Of Erosion From 2016
- The Irony Throne: First Lady Uses Rose Garden To Troll All Former First Ladies, The Media Too
- Virtual GOP, Night 2: The White House As Stage Set
- CVS Aggregates Two Decades Of Data To Run Its Newly Launched Media Network
- Health-Care Focused DSP DeepIntent Starts CTV Marketplace
- MediaCom, Leo Burnett Recognized For Diversity Best Practices
- Winning Approaches From Two Great Minds
- VaynerMedia Named AOR For O-I Glass
- MediaDailyNews - Tuesday, Aug. 25, 2020
- Reckitt Benckiser Retains Zenith, Adds Hearts & Science To U.S. Media Roster
- American Carnies: Why The RNC's Running Joke Rhymes With #Coke
- Virtual GOP, Night 1: Republicans Come Out Swinging
- Upfront Ad Market Awaits: Place Your TV Bets
- Arnold + Havas Media Boston Salutes City's Black Businesses
- Average CPM For Location-Based Audiences Might Surprise Marketers
- Summer Viewing Gains For Six Of 41 Prime-Time Shows
- Do We Even Need Cities Anymore?
- How Political Views Of College Students Influence Their Media Consumption
- MediaDailyNews - Monday, Aug. 24, 2020
- Starcom Retains $578 Million Kraft Heinz U.S. Account
- Movie Studios Slowly Ramp Up TV Spending On Theatrical Films
- What Do You Get When You Mix Brick, Mortar And Live Streaming?
- Millions Are Earmarked For TV Political Ads - But Where?
- GOP's Convention Goal: Making Trump Great Again
- Virtual DNC Fourth Night: 8% Viewer Gains To 24.9 Million, MSNBC Is Tops For Week
- NBCU Adds Free NBC Sports Channel To Peacock
- David Pecker Out As American Media CEO In Newly Merged Company
- Agency Pitches During The Pandemic: A How-To
- IPG's Kinesso Launches Developer Community
- The Answer? The Undecideds!
- Average CPM For Location-Based Audiences Might Surprise Marketers
- MediaDailyNews - Friday, Aug. 21, 2020
- U.S. Advertising Falls 14% In July, Most Moderate Rate Of Erosion Since March
- Dentsu Launches 'Comprehensive' Business Review, Reports 17% Q2 Organic Revenue Drop
- The Answer Is Yes, It's Supposed To Be A Bad Thing
- DNC's Third Night Sees Sharp 19% Increase To 22.8 Million TV Viewers
- California Should Ban Use Of Contact-Tracing Data For Ad Targeting, Watchdogs Say
- DAN Taps Pyle For Chief Equity Officer, Americas Role
- 'Leads' Lead Marketers' Attention, 'Conversational Commerce' Rises Too
- Let's Give Our Work Teams Election Day Off
- Survey: 74% Of Movie Theater Customers Ready To Return In A Month
- Verizon Finds A Way To Leverage Traditional Media In Streaming World
- Ad Blocking Wanes, Though Ad Relevance Is Still A Top Complaint
- YouTube Ads Making An Impact, Brands Benefiting From Content Made For Kids
- MediaDailyNews - Thursday, Aug. 20, 2020
- WFA: Most Marketers Now Using In-House 'Brand Trading Desks,' Reaping Full Transparency
- Virtual Dems, Night 3: Kamala Makes Her Case
- MSNBC Tops DNC Virtual Event For Day 2, Biden, Trump Ramp Up National TV Buys
- Havas Group Announces North America Diversity Committee
- D2C Brands' 1H TV Ad Impressions Up 14%, Despite 3% Ad Spend Decrease
- Kids TV Viewing Lower On Legacy TV -- Even In A Pandemic
- OTT/CTV Ad Spend Up 60% In Early August Vs. Early April
- Pandemic Pushes Podcast Advertising, Messages Consumers Want To Hear
- Facebook Steps Up Action Against QAnon, Other Dangerous Fringe Groups
- White House Seeks New Hearing In Battle Over Journalist's Press Pass
- MediaDailyNews - Wednesday, Aug. 19, 2020
- Kirk McDonald Exits Xandr For GroupM; Mike Welch Named New Xandr Chief
- U.S. Cable Network Affiliate Revenue Down For The First Time In Q2
- Virtual DNC Telecast Earns 19.75 Million Viewers, Down 20% From 2016
- Audi Partners with Bleacher Reports, MLS For Soccer Docuseries
- Audio Content Remains Strong Among Remote Workers As Local News, Radio, Podcasts, Music Thrive: Nielsen
- Our Brain And Its Junk News Habit
- Embattled TikTok Launches Ad Blitz
- 'AARP The Magazine' Launches Live Video Series, Property Brothers Slated To Appear
- Facebook Sued For 'Censoring' Posts About Vaccines
- MediaDailyNews - Tuesday, Aug. 18, 2020
- Horizon Finds Three-Quarters Of Americans Support TikTok Ban, But Encourages Brands To Begin Using It
- Dems Kick Off 2 Weeks Of Subdued Conventions
- Video Views Soar During Q2, Especially On Connected TVs
- Epic Games Parodies Apple Spot To Stop 2020 from Becoming '1984'
- Fortnite Game Maker Thinks Like A TV Network Group
- Havas Media Becomes 1st Agency To Back Prebid.org
- Quibi Shifts Media Assignment From W+K To UM
- California Privacy Regulations Gain Final Approval, Enforcement Begins
- 'Highlights' Launches First Subscription Box As School Nears
- Ford Dips Toe Into Podcasts With Bronco Series
- Mozilla Renews Google Search Deal
