MediaDailyNews Editions for August 2016
- MediaDailyNews - Wednesday, Aug. 31, 2016
- Cable News Records Strong August
- Adland Must Brace For Arrival Of 'As A Service' Transparency
- Microsoft Inches Up In Search Market Share As Google Falls
- FTC Urged To Stop WhatsApp From Sharing Data With Facebook
- Twitter Follows YouTube's Rev Share Deal With Video Creators, Will Split Ad Dollars
- The Rise Of The Audience Marketplace
- Email Trackers Used For Phishing
- Pay TV Biz Takes Big Hit -- Down 812,000 Subscribers
- 'ESPN The Magazine,' 'The Atlantic' Take Top Rankings In MPA Brand Audience Report
- Google Defaults To EU-US Privacy Framework, Launches Analytics Collaborative Workspaces
- President Obama Edits November Issue Of 'Wired,' Departs From Standard Format
- DMA Wants Supreme Court To Nix Colorado's 'Amazon Tax'
- Are Weekends The Secret Ingredient For Email Marketing?
- Fox Sports' Cowherd Launches TheHerdNow.com
- Integral Ad Science, Nativo Align Viewability Measurements For Native Ads
- OpenX, Meredith Local Expand Partnership With Header Bidding
- MediaDailyNews - Tuesday, Aug. 30, 2016
- Omnicom Wins McD's U.S., Will Create New Agency To Run The Account
- Has TV Killed The Movies?
- In A First, YouTube Tops Kids' Favorite Brands
- SVOD Platforms Spend Big On Advertising For Summer TV
- Core TV Channels Shrink
- Microsoft Attacks Hate Speech On Its Sites
- Two-Thirds Of Brand Professionals Predict Growth In Outstream Video
- Emotional Olympic TV Ads, Videos Spike Mobile Searches, Social Shares
- Pizza Hut Boxes Feature Playable Flick Football Field
- Dollar Store Sales Hit Speed Bumps
- Discounts Won't Drive Auto Sales, Study Finds
- Machine-Learning Search Algorithms Can Learn From Human Bias
- Samsung Begins Marketing Smartwatch That Doesn't Need A Smartphone
- Kantar Media Names Passwaiter To Head Political Unit
- Global Marketing Spend? Decline, Decline, Decline
- AT&T Prevails In Battle Over Mobile Broadband Slowdowns
- MediaDailyNews - Monday, Aug. 29, 2016
- Study Finds Third Of Native Ads Fail To Comply, Perform Better Than Fed Guidelines
- TV Universe Expands, Nielsen Ups 2016-17 Season By 1.7%
- Who Moved My Digital Inventory?
- Pay TV Subscriber Losses Slow
- Time For The FTC Crackdown
- Wild Card In Agency/Client Relationship: Trust
- Twitter Sued Over 'Famous' App
- Fore! Golf Sponsorships To Surpass $1.8 Billion This Year
- Facebook Automates Trending Topics
- Baidu Removes Bitcoin, Virtual Currency Advertising
- Consumers, Security Pros Troubled By IoT Issues
- ESPN Can't Shake Privacy Battle With Giants Player
- Google Wallet Allows Automatic Bank Transfers With New Update
- Engines May Need To Pay To List Articles In Search Results
- Cable Industry's 'Ditch The Box' Proposal Gains Ground
- MediaDailyNews - Friday, Aug. 26, 2016
- U.S. Ad Growth To Hit Record $178 Billion
- You Hate Me, You Really Hate Me
- Kantar Forecast: Online's Best Holiday In Five Years
- Privacy Advocates Prep FTC Complaint Against WhatsApp
- Ad Watchdog Piles On Kardashians For Deceptive Marketing
- WhatsApp To Share Your Data With Facebook Now
- National TV Ad Spend Up 3.2%; Cable Gains 5.6%
- Facebook Challenges Google, Microsoft In AI, Builds Vision Algorithms For Video
- TBWA\Chiat\Day Wins Intel's Global B2B Assignment
- Best Buy Adds VR To Stores; Agency Sees Tech As Secondary
- 'Sports Illustrated,' Fox Sports Team For Content, Ad Deal
- Search Plays Major Role In Mobile App Installs For Google, Apple
- Truth's Latest Ad Tactic: Save A Fortune, Stop Smoking
- Campbell Ewald Wins CARFAX Account
- VOD Impressions Rocket, Ad Glut At Minimum
- Educational Behavioral Shifts Valuable For Marketers
- Email Most Preferred Media To Reach Millennials
- MediaDailyNews - Thursday, Aug. 25, 2016
- Media Research Industry Poised To Realign As MRI Parent GfK Goes Into Play
- FTC Chairwoman Tells Ad Networks: Respect Consumers' Choices
- Ad Demand Reaches Seasonal Low, But Posts Best July Ever: Digital Remains Ascendant
- Here's Why 'Cait' Was Great
- Life Doesn't Suck, And The Internet Shouldn't Either
- WPP Posts 4.3% First-Half Growth, Takes Write-Down On comScore
- Google Sets Deadline To Remove 'Intrusive' Interstitials
- Y&R Wins A Big One: $415 Million Census 2020 Contract
- 'BuzzFeed' Splits Up News, Entertainment: Puts Emphasis On Video
- Olympic Athletes Score Big TV Results For Home Markets
- 2 Billion Consumers Projected To Use AI-Powered Virtual Assistants
- NBC: Millennials Watched More Olympics Than Prime Time
- Agencies: Programmatic Still Pre-Post-Web
- Agencies Need To Do A Better Job Of Integrating Cross-Device Targeting
- Kids Obsessed With YouTube
- JICWEBS Names BPA Worldwide Ad Fraud Verification Provider
- Consumers Excited About Auto Technology
- Many CE Shoppers Considering Only One Brand
- MediaDailyNews - Wednesday, Aug. 24, 2016
- Marketers: Social Budgets Triple Since '09, Fall Well Short Of Original Projection
- IPG: Ads Minimally Meeting MRC Viewability Standard Lack Impact
- Traditional U.S. Ads Slow In 2Q, Online Ad Spend Rises
- Harley-Davidson Debuts Engine On Facebook
- Chobani Appoints Horizon Media As Its New Media AOR
- Digital Rights Groups Blast Ruling That Could Criminalize Password Sharing
- Time Inc. Partners With Index Exchange On Header Bidding Wrapper
- Fewer Viewers Rent TV/Movies
- IoT Smart Audio Device Revenues To Triple By 2020
- What Comes After Ad Blocking? A Call To Creativity
- Jeff Liang Has A Sense Where Targeting Is Going Next: Sensors
- What's Next, Drone Delivery Of Your New Car?
- Google Data Shows Increase In Mobile, Earlier Searches For Back-To-School
- Pinterest Acquires Talent, Tech Behind Instapaper
- Microsoft Taps SNL Talent Colin Jost To Host Bing Awards
- Dstillery And White Ops Expand Partnership To Focus On Mobile Ad Fraud
- Why The GRP Must Die: And Why It Won't
- Top Shared Olympics Ads: Crying For Gold
- Life Doesn't Suck, And The Internet Shouldn't Either
- MediaDailyNews - Tuesday, Aug. 23, 2016
- IoT's Next Big Hack: The Internet Of Taxis, Ad Network Anticipated
- Instagram Hits 1B App Installs, But Loses Ground To Snapchat
- Clinton Spends Big On Rio Olympics
- Viacom Stock Drops After Official Senior Exec Changes
- Ad Blocking: Is It Panic Time In Adland?
- Time Inc. Cuts 40 Editorial Staffers, 'Real Simple' EIC Exits
- Cox Communications Appeals $25 Million Piracy Verdict
- Ad Fraud Is Forcing Marketers To Enhance Their Buying Strategies
- Barker Retains $50 Million SlimFast Biz After Review
- Revamped Grey London Wins Big UK Retailer Marks & Spencer
- Digital Beauty Shoppers Seek Solutions, Not Brands
- The Trade Desk Files Paperwork To Go Public
- Microsoft Acquires Email-Powered AI Scheduling Tool Genee
- Can Brandtech Save Adtech?
- Let's Be Radical In 2017!
- Preparing For Our Augmented Reality Future
- MediaDailyNews - Monday, Aug. 22, 2016
- Rio Olympics Grab Major Share Of Top Ad Categories
- Citizens Disunited
- Nike Strikes Gold With Olympic-Related 'Authentic' Ads
- Ad Theft: An Issue Facing The Nation -- And The Facebook
- Hewlett Packard Enterprise Shifts Most Of Its $224 Million Ad Assignment To Publicis
- What Skills Do Your Kids Need For The Future? Try This
- Ad Tech Start-Up Media.net Acquired By Chinese Consortium For $900 Million
- AppNexus Launches Programmatic Marketplace Transparency Tools
- Demand-Side Targeted TV Developer Centriply To License Its Data: Eyes Political, Studios, Hedge Funds
- MediaBrix Raises Funds To Expand Programmatic, Names Unruly's Kosinski President/CRO
- Bud Light Brings Back Schumer, Rogen
- Connected In The Air: Drones Take Flight For CNN Video, Amazon Delivery
- Searches On Olympic Sporting Events Provide Insight Into Human Behavior
- Do Millennials Prefer Smartwatches To Facebook?
- Brand Keys, NRF See Back-To-School Sluggishness
- Watchdog Refers Sprint To FCC Over Ads
- MediaDailyNews - Friday, Aug. 19, 2016
- Gawker.com Will Cease Publishing
- Innovative Magid Research Finds Most-Valued And Least-Valued TV Shows
- Battle Over: Dauman Departs Viacom, Dooley Named Interim CEO
- Advertising: Stop And Consider The Consumer's Perspective
- IPG: Twitter Video Ads Are More Relevant, Less Intrusive
- Marketing Conferences: Time To Raise The Bar
- Uber Acquires Otto, Readies Delivery Of Self-Driving Volvos To Downtown Pittsburgh
- Almost Half Of Marketers In Study Serve Video Programmatically
- Half Of World's Population Will See Rio Olympics
- Facebook To Build Gaming Platform For Publishers
- Teenage Girls Reject 'Clickbait' News Headlines And Stories
- 'New York Times' Nixes NYT Now App
- Xaxis Ad Labs Says Data Helps Inform Creative Messaging
- Moz Cuts 28% Of Workforce To Refocus On SEO
- Google Loses Early Round In Email Privacy Battle
- Walmart, JC Penney Shaking Up Playbook
- MediaDailyNews - Thursday, Aug. 18, 2016
- Broadcast TV Networks: High July Reach, Some Losses
- Mozilla Backs New Cable Box Rules
- Instagram Debuts Events, New Video Channel
- OMD Names Doug Rozen Chief Digital And Innovation Officer
- The Daily Beast Goes For Feed-Based Speed, Tunes Into Audience Behavior
- Pivot Cable Channel To Close
- Sylvania Teams With Amazon's Alexa For Voice-Controlled Smart Lights
- Dentsu Reports First-Half Organic Growth Of 7.2%
- VideoAmp Launches Advanced TV Ad-Buying Platform
- Google Introduces Three AdWords Express Features For Small Businesses
- Fox Promotes 2 Ad Executives
- Walmart, JC Penney Shaking Up Playbook
- Marketers Should Plan For Decline In Holiday Email Engagement
- Simplification Of The Datascape & Mediascape
- In The Evolution Of TV, Audience Is King
