MediaDailyNews Editions for January 2015
- MediaDailyNews - Friday, Jan. 30, 2015
- FCC Says Broadband Now Means Speeds Of 25 Mbps
- YouTube To Create 'Talkable' Second-Screen Moments With Super Bowl Live-Stream Halftime Show
- Super Bowl Ads Sell Out At $4.5M Per Spot
- Dentsu Aegis Creates U.S. CEO Role, Appoints Rob Horler To Fill It
- Unilever Selects Omnicom's PHD, Resolution Media For Global Search Duties
- An Economic Tale Of 2 Newsweeklies
- Microsoft, numberFire Using Big Data To Predict The Super Bowl
- Viacom's Ad Revs Dip 6%, Overall Revs Up 5%
- PSAs That Pack A Punch: Domestic Violence's Star Turn
- Where Have You Gone, Go Daddy?
- Dish TV Carries El Rey
- What A Great Time To Remind You That Football is Stupid
- TWC Records Lower Revs, Subscribers
- NCM Partners With Grammys
- AdTaxi Broadens Network With Tribune, Seattle Times Partnerships
- Nickelodeon To Offer Digital Video Service
- Fans Want To Go Deeper With Super Bowl Brands
- 90% Of Marketers Think Personalization Is The Future
- Anyone With Eyes Can See That Commercial Clutter Is On The Rise
- MediaDailyNews - Thursday, Jan. 29, 2015
- ANA Projects 'Substantial' Surge In Native, Finds Ethics And Disclosure Remain Big Issues
- Brands Prepping 'War Rooms' For Real-Time Marketing During Super Bowl
- Germany's Axel Springer Leads $25 Million Round In 'Business Insider,' Will 'Fast-Track' Global Expansion
- The Real Reason Google Glass Failed
- TV News Like Social Media News: Here Today, Gone Tomorrow
- Havas EHS, Havas Discovery Merge To Become Helia
- Split Decision: Volvo Sweeps Global Creative Awards Market
- Cable Nets Add Ad Inventory, Broadcast Trims Back
- Bloomberg Business Launches Flagship Site
- Walmart, Other Brands, Retailers Cozy Up To Search Marketing Leading Up To Super Bowl
- Groups Set To Tweet About Gender Equality During Super Bowl Ads
- Will The NFL Ever Shake Its Domestic Violence Image?
- Facebook's 2014 Revs Hit $12B, Momentum Driven By Mobile
- In Nissan's New Super Bowl Spot, Dad's A Race Car Driver
- Pinterest Expands Promoted Pins, Enhances Brand Presence
- Meredith Acquires 'Shape', Phases Out 'Fitness' In Print
- Meredith's TV Stations Air 60% Ad Rev Rise
- Google's Waze Real-Time Reporting App Criticized For Tracking Police
- Dow Jones Wins Video Privacy Battle Over Roku App
- What The Mobile Tipping Point In Search Means For Marketers
- MediaMath Taps Buchalter, Lamb As Co-Presidents
- AT&T To Debut 'Snapperhero' Series On Snapchat
- MediaDailyNews - Wednesday, Jan. 28, 2015
- Yahoo To Spin Off Alibaba Stake, Reports Earnings
- Snapchat Launches Media Platform Discover
- Forecast: Global Ad Spend Slows, Highest In Emerging Markets
- Casale Media Rebrands To Index Exchange To Support Growth In Programmatic
- New FTC Report Calls For Privacy Laws, Urges Companies To Minimize Data Collection
- Facebook's New Sales Model Offers Conversion Lift
- Adobe Report Suggests Media Buys More Effective On Certain Days Of The Week
- Triton, eXelate Bring Digital Audio To Programmatic Campaigns
- Microsoft's 2014 Revs Up 8%, Expects To Improve Ad Game In 2015
- Twitter Delivers Group Messaging, Rolls Out New Mobile Video Camera
- PubMatic, Bidtellect Team For Native Programmatic
- Fraud, Viewability Lead Ad Tech 'Trends To Watch'
- Mark Read To Take CEO Reins At Wunderman
- WWE Digital TV Pays Off
- Super Bowl XLIX: 3 Tips To Score A Cross-Screen Creative Touchdown
- When Do We Need To Revise The 'Up' Part Of The Word Upfront?
- MediaDailyNews - Tuesday, Jan. 27, 2015
- Conde Nast Launches 23 Stories For In-House Native Ads
- Broadband Providers Say Consumers Don't Need Speeds Of 25 Mbps
- Consumers Say Ads Are Now Less Informative About Products
- Fox Networks Taps Lefkowitz As EVP, Ad Sales
- Sideswipes: Nike+ Trust?
- Average Super Bowl Spending To Be $77.88
- Awaiting U.S. Approval, Publicis Again Extends Sapient Tender Offer
- Super Bowl Teams Kick-Start More Social Buzz Than Other NFL Teams
- Merrell, Oculus Rift Take Virtual Hike Through Sundance
- AOL Debuts A Mini-Newscast, And A Comedy, 'That's Racist'
- Coke Airing Super Bowl Ad Teasers on TV; Also Offering Supporting Videos Online
- Ad-Supported TV Tops Online Video
- Microsoft CEO Nadella Stepping Up Innovation Through Cloud, Search, Social Services
- Emmis Names Top Management For 'Texas Monthly,' 'Cincinnati'
- AT&T Taps Fluent For Millennial Marketing Projects
- AOL Ready To Drop Axe On Sales Staff
- Facebook Downplays FBX, But Touts Real-Time Super Bowl Targeting
- Facebook Audience Network vs. AdSense: A Battle Royale Brews
- MediaDailyNews - Monday, Jan. 26, 2015
- Unilever Launches Global Media Review
- 'Sports Illustrated' Lays Off All Staff Photographers
- Scouting Report: Why Cookies Were CES' Next Big Thing
- Google's Schmidt Tells Us The 'Internet Will Disappear,' Microsoft Bing Defines What That Means
- Top 7 Things Nobody Will Miss When The Internet Disappears
- AT&T Buy Of DirecTV Makes U-verse Profitable
- CES 2015: How Does It Translate For Marketing Exploitation?
- Facebook Makes Big Pitch For Super Bowl Ad Dollars
- Microsoft Acquires Revolution Analytics With Focus On Predictive Analysis
- Most Brands Aren't Getting What They Are Paying For In Super Bowl
- Q&A: The Rise Of 'Buy Our Product, Change The World' Positioning
- AC/DC In D.C. As Automakers Reveal Electric And Hydrogen Plans
- Linear TV Boosted By Online Viewing
- Two-Thirds Of Mobile App Developers Sell Programmatically
- Gates Family Sees Mobile As Key To Eco Development
- A LUMA-style Depiction Of TV As It Collides With Digital
- MediaDailyNews - Friday, Jan. 23, 2015
- Mirum Management Team Taking Shape
- I Cried That I Had No Bread Bags For My Shoes -- And Then I Met A Man With No Feet
- Turn Adds New 'Deal ID' Partners For Mobile, Video
- My First Super Bowl Ad
- Sports TV Comprises Most Cable Costs
- Let's Talk About That Vox Media Super Bowl Ad
- Analytic Partners, Keller Fay, Converseon Team To Integrate Social, WOM
- Google Slips In Q4, Gives Up Search Market Share To Bing, Yahoo
- Microsoft Unveils HoloLens, Readies Next Phase Of Interactive Advertising With Holographs
- WhatsApp Launches Web Browser
- AppNexus Adds 3 To Exec Team
- Clarification: Q4 Revenue Estimates
- Google, Viacom Prevail In Video Privacy Battle
- 'Guardian' Gives Journos Keys To The Analytics Engine
- HBO's OTT Offering Could Change Pay-TV Game
- MediaDailyNews - Thursday, Jan. 22, 2015
- comScore Brings Pre-Bid Data To Programmatic Marketplace
- MediaCom Takes CMA Best In Show For Pennzoil's Mario Karting
- Hipcricket Files For Bankruptcy Protection, SITO Mobile To Buy Assets
- AdLarge Handles Ad Sales For LRN 24-7 Radio Formats
- Industry Applauds Obama's State Of The Union Focus On Digital Concerns, Country Favors Taxing Wealthy
- Digital Up, TV Dips In Q4 Media Spend
- Local TV Syndies Beat Cable Syndication
- Flipboard Gets Native with Promoted Items
- What Does Your Location Say About You, Really?
- Local TV Benefits From Targeting Mobile Users
- Commodity Media Is Over: Q&A With Adaptly's Sean O'Neal
- MediaDailyNews - Wednesday, Jan. 21, 2015
- IAB Study: Programmatic Tech, Data Remain Daunting Challenge Marketers Will Overcome
- Most Consumers Don't Want Customer Service Via Social Media
- OTA Releases Guidelines On Privacy Assessment, Best Practices
- Where Viewability Is Today -- And Why It's Critical For Digital's Tomorrow
- Mobile Malware On The Rise
- Rentrak, WPP's Kantar Shopcom Strike Data Exchange Deal
- NBC Offers Free Super Bowl-Themed TV Everywhere Trial
- Facebook Reduces News Feed 'Hoaxes'
- Buzzr TV Joins TV Diginet Race
- Twitter Buys Mobile Start-up ZipDial
- Super Bowl Winner? This Year, Odds Are On Daddy
- UK's 'Sun' Drops Page 3 Topless Shots
- Kellogg Seeks Input In New 'Open for Breakfast' Campaign
- Google Says FTC Settlement For In-App Purchases Requires Dismissal Of Class-Action By Parents
- Meredith To Raise Allrecipes Rate Base To 1.1M
- Premiere Networks Tap Shapiro As VP Sports Programming
- Marriott Hotels To Carry Netflix, Hulu, Pandora
- Digital Mag Shop Magzter Launches New Subscription Service
- MediaDailyNews - Tuesday, Jan. 20, 2015
- GOP Unveils Net Neutrality Bill That Limits FCC's Power Over Broadband
- Dentsu Offers Voluntary Buyout Program
- Forrester: Pinterest Doesn't Work For Marketers
- Alcohol Ads Linked To Underage Drinking
- Sideswipes: 10 Things You Never Knew Celebrities Do With Media Buys
- LAFF Debuts On Katz Broadcasting
- NFL Championship Games Top Most TV Shows
- Fast-Food Ads Fared Well Among Millennials Last Year
- Del Monte Experiments With Content Marketing
- Correction: NBC Digital Research Attribution
- Q&A: How Income Predicts Honesty
- Hot Spot: NBA Livin' 'The Dream'
- Amazon Studios Goes Into The Theatrical Film Biz
- It's Time To Face Some Advertising Truths
- MediaDailyNews - Monday, Jan. 19, 2015
- NBC To Release Daily Digital Video Estimates Of TV Shows
- Carmax Launches $60 Million Media Agency Review
- NFL, CBS Kick Off With More 'Thursday Night Football'
- Seahawks And Patriots: Microsoft Bing Predicts Bittersweet Victory
- NBC Revamps Thursday, Champions Dramas
- MediaVest Promotes Three To Executive Leadership Team
- Yahoo's Mayer Names New Ad Product Team Leader To Revive Offerings
- Short-Form Video Forecast To Hit $13B By 2020
- Used Car Dealers And Carny Folk....You're Lookin' Good!
- Tom Doctoroff Touts Integrating Traditional, Digital Branding
- Overarching Concerns About McDonald's
- Sprint Says Treating Broadband As Utility Won't Discourage Investment
- Los Angeles Considers Alcohol Ad Ban
- BBC News Revamps Web Site, App
- Marijuana News Signs First Radio Affiliate
- Myspace Launches Advertising Cloud To Rival Facebook Atlas
- Turn Stops Using 'Zombie Cookies' For Ad Targeting
