MediaDailyNews Editions for April 2010
- MediaDailyNews - Friday, April 30, 2010
- WPP: Ad Economy Shifts From 'Abyss' To 'Stabilization," U.S. Recovering First
- Wong Joins Liberty Board
- Nielsen Test Could Lead To Commercial Ratings in Local Markets
- Captain Morgan Lime Bite Hits TV
- TV Station Revs To Climbing
- Strong Scatter Bumps Up Upfront Take
- Viacom Reports 3% Ad Growth Across Cable Nets
- Senior Lenders Buy Philly Newspapers, Cuts Expected
- Comcast: Local Ad Sales For TV, Digital Spike
- Mag Bag: Athlon To Launch Newspaper-Distributed Sports Mag
- Holliday Out As Havas Media NA Chief, Francoli Assumes Role
- MediaDailyNews - Thursday, April 29, 2010
- Nielsen Turns The 'Channel' Off, Permanently
- Fox O&Os Embrace 4:30 A.M. Newscast
- Barclays: Big 4 Upfront To Reap $8.2 Billion
- Meredith Earnings Up 20%, But Below Historic Levels
- Smulyan Tries To Take Emmis Private -- Again
- MSLO 1Q Revs Stabilize, Jazzed By Hallmark Deal
- Electus Juggles 30 Projects, Diller Touts Its Appeal
- FTC Uses Game Site To 'Ad-ucate' Kids
- 'Los Angeles Times' Dabbles In E-Commerce
- Nielsen: More TV In Homes
- MediaDailyNews - Wednesday, April 28, 2010
- Al Gore Wants To Democratize Television, Leaks 'Crowdsourced TV'
- Upfront: Media Buyers Predict Upswing in TV, Digital Ad Spend
- Perelmans Join Bids For Philly Newspapers
- Dubuc To Helm Lifetime
- NBC Launches CMO Program To Tap Outside Expertise
- Miami Dolphins, Univision Sign Radio Partnership
- FiOS To Carry YouTube, Internet Radio
- truTV Adds Originals To Strengthen Lineup
- MediaDailyNews - Tuesday, April 27, 2010
- Hear Al Gore Speak Later Today
- Belo Ups Diaz To President/Media Ops
- Havas Launches Barter Media Unit, Part Of Madison Avenue Trend
- 'Hollywood Reporter' Names Burgess Publisher
- Zucker Helms MediaVest Innovation
- 'Variety,' 'Newsday': Pay Walls Mean Fewer Page Views
- Newcast Taps iTVX To Evaluate Branded Media
- MediaLink Kicks Off Executive Search Practice
- ABC: Newspapers Slammed With More Circ Declines
- DirecTV, Dish Jointly Pitch TV Marketers, Agencies
- MediaDailyNews - Monday, April 26, 2010
- Agencies Developing Method To Factor Set-Top Data, See It As Proxy For TV Ratings
- Burberry Dons Universal McCann
- Redscout Names Banes CCO, President
- Some TV Viewer Loss Blamed On Video Games
- Nielsen Goes Public On Plans To, Well, Go Public
- NAA Bonanza: Newspaper Web Sites Draw 74 Million
- Showtime Nabs Kudrow's 'Therapy'
- ABC To Audit Newspapers On Mobile
- Meyer & Wallis Get Makeover
- PR Newswire Drives Grand-Am Race Car Sponsorship
- ESPN Grabs Another NFL Ratings Record
- MediaDailyNews - Friday, April 23, 2010
- All That Glitters: GroupM Sees Gold In Barter, Launches 'Midas'
- Gillette To Sponsor Nascar Sprint Cup Series
- Supreme Indifference: No Wall Street Political Ad Blitz
- Mediasmith Taps Carat's Cate As New GM
- Online Ads Surpass TV Ads In Recall, Likability
- Snyder To Head Newsweek.com
- NCAA Shoots Deal With CBS, Turner
- OhioHealth Improves Doner's Rx
- Arbitron, PPM Coalition Make Peace
- Media, Marketing Trends: Hispanics Younger, More English Proficient
- NYTCO, McClatchy Post Smaller Losses In 1Q
- Mag Bag: 'TONY,' 'Bon Appetit' Team With Foursquare
- Correction: Borrell Forecasts $57 Billion For Mobile Marketing, Ads In 2014
- MediaDailyNews - Thursday, April 22, 2010
- TV Land Greenlights 2nd Original Series
- Mobile Users Respond To Location-Based Ads, Coupon Biz To Hit $57 Billion in 2014
- Trending Up: Media General Revs Up 12%
- Starz Names 2 Managing Directors
- Carney Named New Disney Marketing Chief
- iPad Apps To Earn $136 Mil First Year Out
- Correction: Six Flags Already Has 100 Million Impressions
- Frito-Lay Leads Effie Winners
- MediaDailyNews - Wednesday, April 21, 2010
- WPP's Kantar Taps Publicis' Fielding As Research Client Chief
- KBS+P, Interpublic Settle Lawsuit
- Taylor To Global Chairman, ZenithOptimedia
- C3 Ratings Pay Off For Marketers
- TV Stations Record Rev Gains In Web Sites, Digital Efforts
- Comcast Airs Tribeca Films From Festival
- Hernandez Heads OgilvyOne, Chicago
- NBC Olympics: Mobile Offers Ad Synchronicity, Can Align With TV
- Comedy Tonight: Colbert, Stewart Re-Up Through 2012
- Lee, Journal Have Smaller Declines in 1Q
- MPG Named Valencia Agency Of The Year, Social Media Erupts Among Volcano Stranded Execs
- Six Flags Creates DO Division
- MediaDailyNews - Tuesday, April 20, 2010
- Dear Bev: How Should I Use Social Networking In My Job Search?
- Bravo Turns 'Matrix' Column Into TV Show
- Bank of America Sponsors History's 'America'
- NBC, IndoorDirect Shop 'Community' To Diners
- CNBC Hires 2 New 'Business Day' Reporters
- Monthly Mags Grow 3.2% in May
- Litton To Produce New E/I Lineup For ABC
- Email Marketing On Rise, Strength In Customer Retention
- Hotmail Users Embrace Commercial Email
- Spanish Pay TV Broadcasts Fisher's 'Little People'
- MediaDailyNews - Monday, April 19, 2010
- The Upfront Is Back: Ad Execs Say They're Returning, Will Commit More Than Half Their Total Budgets
- Correction: Akoo's Monthly Viewers
- NBC: Revs Up, Profits Down, Cable Nets Money Spinners
- Gannett: TV Ad Sales Trend Up, Newspapers Still Suffer
- Analysis: Fox Affils Happy Without Conan
- Borrell Forecasts Big Mobile Growth
- NDS Invests In BlackArrow
