by Tony Silber on May 16, 6:00 AM
Potential attendees still have concerns about issues like masking and social distancing, and may question the risk of each meeting. I certainly do..
by Tony Silber on May 13, 6:00 AM
The media-and-lead-generation company covering the IT space says its 20% increase in revenue can be seen as validation of using data for for demand generation.
by Tony Silber on May 12, 6:00 AM
Sure, marketers covet lifetime loyalty. The younger people are, the more years they have to buy your products. But the truth is, older people have more money.
by Tony Silber on May 11, 7:00 AM
The Bath, U.K.-based Future Publishing announced it has acquired Who What Wear, a 16-year-old digital women's fashion, commerce and lifestyle brand.
by Tony Silber on May 10, 6:00 AM
I wonder how much business-model overlap periodical media really has with newspapers.
by Tony Silber on May 9, 6:00 AM
Trade Desk announced more marquee publishing partners, including BuzzFeed, Los Angeles Times, Forbes, Mediavine and Red Ventures.
by Tony Silber on May 6, 6:00 AM
Most companies don't inherently have data capability, so must get it by hiring individual staff and building capability, or by acquisitions.
by Tony Silber on May 5, 6:00 AM
"Gizmodo'''s "approach was very much formed during the blog years," but "now we consider ourselves a professional newsroom. We break news," says Ewalt.
by Tony Silber on May 4, 6:00 AM
The acquisition of Putman is one of the most significant in Endeavor's recent string of acquisitions, complementing its manufacturing, design and engineering groups,
by Tony Silber on May 3, 6:00 AM
"OK" magazine follows "Entertainment Weekly" as the first celebrity titles to stop publishing their print editions and move to a digital format.