by daniel.c , Melinda Krueger on Sep 12, 10:15 AM
Dear E-mail Diva: I'm interested in specific feedback on optimizing our e-mail newsletter template so that it will work with ISP filters and get the highest click-through rates for preview panes in applications like Outlook and Entourage.
by editor , David Baker on Sep 11, 2:00 AM
If you've ever done work for an auto manufacturer, you would certainly have realized the shift in how they use digital methods of communicating with customers. I want to highlight a few of these methods, simply to illustrate how the digital world now impacts this buying cycle.
by Paul Beck on Sep 7, 2:00 AM
It is time to think strategically, tactically and operationally about e-mail in your 2007 plan.
by Bill McCloskey on Sep 6, 2:00 AM
Pn this week after Labor Day, I thought it was a good time to look back on the last year in the e-mail industry to see where we've come over the last 12 months. And quite a bit has happened since last fall.
by daniel.c , Melinda Krueger on Sep 5, 2:00 AM
The E-mail Diva sounds off on Radio Shack's e-mail massacre.
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