Articles by Danielle All articles by Danielle
- Pringles' Upcoming Mingles Line Loses The Can in
Marketing Daily on
05/14/2024
The puffed snack is launching at retailers nationally this October with three flavor-combination varieties.
- GLADD Flips Script On Anti-LGBTQ+ Attacks With 'Protect This Kid' in
Marketing Daily on
05/14/2024
GLADD's campaign aims to reach a "movable middle" audience, dispel misinformation, and share stories of LGBTQ+ joy alongside a host of celebrity partners.
- Coors Light Cracks Open 'Chill Amplified' Music Platform Featuring Lainey Wilson in
Marketing Daily on
05/13/2024
The campaign kicks off with point-of-sale advertising, merch releases, sweepstakes for concert tickets and VIP experiences, and promotional packaging.
- Grillo's Pickles On Why Its Packaging Refresh Is A Pretty Big Dill in
CPG Insider on
05/10/2024
How the brand notorious for its pickle-brine-spilling packaging solved the problem and delighted fans.
- CPG Brands' Mother's Day Marketing Includes Appeals To Busy Working Moms in
Marketing Daily on
05/10/2024
Mattress brand Emma is urging moms to record themselves reading an Emma-created e-book, so their kids can fall asleep to the sound of Mom's voice.
- AB InBev Touts Investments In 'Mega Brands,' Digital, D2C Platforms in
Marketing Daily on
05/09/2024
The company "is very confident on the execution" of summer sporting activations, according to CEO Michel Doukeris.
- Dove Chocolate Employs AI To Help Moms Returning To Workforce in
Marketing Daily on
05/08/2024
Brand created an AI tool that promises to translate "mom skills to job skills" to help moms moving back into the workforce.
- Topo Chico, Ben Schwartz Offer To 'Refresh Your Voicemail' in
Marketing Daily on
05/09/2024
The brand is asking consumers to "rent out" their voicemail messages in exchange for prizes including a personalized message from the actor/comedian.
- Talenti Partners With Bradley Cooper To 'Raise the Jar' in
Marketing Daily on
05/07/2024
Cooper will appear as Talenti's brand ambassador in content running across a series of channels through 2024 and into 2025.
- Tillamook Hypes 'Extraordinary Dairy' With New Brand Platform in
Marketing Daily on
05/06/2024
Campaign highlights the breadth and quality of the dairy co-op's brand portfolio.
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