Tag results for "projections"
- PwC Projects 25% U.S. VOD Ad Growth Through 2027U.S. subscription VOD revenue is forecast at 14%. Meanwhile, traditional TV s ...
- YouTube Ad Revenue Forecast To Rise 4%, Hit $30.4B, In 2023That's a turnaround from Q4 2022, when YouTube's ad revenue dropped 8.8 ...
- SVOD Revenue Will Nearly Match Pay TV By 2027, But ARPUs Are Another StoryWith so many moving parts at play, what exactly are the assumptio ...
- Global SVOD Revenues To Rise 25% To $124B By 2028Netflix is projected to remain #1 by far, but Disney+ is project ...
- Original Content Spending Growth Forecast To Slump In 2023Although SVODs' global content spend is projected to rise 8%, spend f ...
- U.S. Households Using Ad-Supported Streaming Services To Reach 52M By 2027That's a 6.7% CAGR, vs projected 33% growth over the same six-ye ...
- Disney+ AVOD Projected To Account For 88% Of Its Global Subs By 2028In contrast, Netflix's ad-supported tier is projected to make up just 2 ...
- 2023 Local Ad Forecast: Slight Overall Dip, 15% Drop For TVThe updated outlook from BIA Advisory Services projects a 0.5% overall decli ...
- U.S. TV Leads Surge In Global Media CostsU.S. TV CPMs are up nearly 40% from 2019 pre-pandemic levels, accordi ...
- CTV To Claim 68% Of 2022 U.S. Digital Upfront Ad SpendThe $6.4 billion in projected upfront spend is on par with tota ...
- SVODs To Add 485M Subs By 2027, Netflix Growth Estimate Cut By 29MNetflix will still be #1 in revenue, but the total will ...
- Analysts: U.S. Streaming Penetration Hits 80%; Netflix Q1 Subs Should Exceed Its ProjectionNonpaid streaming service households drove growth up from 74% year ago; whi ...
- TikTok U.S. Ad Revenue To Soar 184% in 2022, Surpass Twitter, Snapchat CombinedAt nearly $6 billion, the U.S. will account for 51% of worldwi ...
- Tubi Ad Revenue Projected To Hit $700M In 2022, $1B As Soon As 2023That's nearly five times the $145 million in revenue the service report ...
- 2021 Mobile Marketing Outlook Includes Accelerated Ad Spend, Contextual FocuseMarketer has bumped up its mobile ad-spending forecast a bit, and predic ...
- Disney's U.S. OTT Revenue Share To Nearly Match Netflix's By 2022: EmarketerDisney+ U.S. revenues are projected to hit $4.2 billion by 2022. Overa ...
- Mobile Commerce To Hit New Highs This Holiday SeasonAll ecommerce sales, and mcommerce in particular, are expected to see accelerat ...
- U.S. Ad-Supported VOD Revenue To Outpace China's By 2023And by 2024, U.S. will generate 34% of global AVOD revenues, ...
- Presentation Do's and Don'tsThese are common expressions that can ruin presentations, and here are mo ...
- Faster Than Expected, EMarketer Says Digital Ad Spend Beats TV By End Of YearMobile and video advertising is propelling the faster-than-expected development. By the e ...
- Immigration Creating A "No Ethnic Majority" In The U.S. By 2055According to a new report. From the Pew Research Center, Modern Immigrati ...
- EU Programmatic Video Market To Reach $2.2 Billion By 2020Nearly one-in-four (23%) online video ads traded in the UK are n ...
- Programmatic TV To Reach $17.3B Worldwide By 2019, Says IDC ReportEarlier this year, projections from IPG Mediabrands' Magna Global noted that "programmat ...
- Programmatic To Account For 63% Of Display Ad Spend By 2016In its first ever deep dive into the U.S. programmatic display ...
- Breaking: All The RTB ProjectionsThe end of another quarter is on the horizon, and with ...
- EMarketer Ups RTB Estimates: U.S. Spend To Grow Nearly 74%A new report from eMarketer estimates that real-time bidding (RTB) spend ...
- Kraft Foods' 2012 Ad Spending Was Up 20%+Kraft Foods Group increased its advertising investment by more than 20% ...
- Honda, Acura Tops In ALG Resale ValueWhen it comes to resale value, Honda and Acura vehicles are wor ...
- E-Book Biz Sends Amazon Over The MoonThanks in large part to the health of its e-books business, Amaz ...
- Local TV: Profits Rise, But Value DropsLocal TV station advertising revenue and overall profits may be skyrocketing upward ...
