- Google Faces New Battles Over 'Incognito' Tracking
MediaDailyNews, Wendy Davis - Monday, April 15, 2024
"Notwithstanding consumers' best efforts, to keep their activities on the internet privat ...
- FTC Bans Cerebral From Harnessing Users' Health Data For Advertising
MediaDailyNews, Wendy Davis - Monday, April 15, 2024
Cerebral allegedly used third-party tracking tools to collect data about existing patient ...
- Omnichannel Ad Media Plans Generated In 2 Minutes, Using Automation
Search & Performance Insider, Laurie Sullivan - Tuesday, April 16, 2024
With the deprecation of browser cookies, the focus is on pulling togeth ...
- Nebraska Passes Opt-Out Privacy Bill
MediaDailyNews, Wendy Davis - Friday, April 12, 2024
Lawmakers in Nebraska have passed a privacy bill that would require compani ...
- FTC Bans Data Broker From Selling 'Sensitive' Locations, Rejects Tougher Terms
MediaDailyNews, Wendy Davis - Friday, April 12, 2024
The Federal Trade Commission said Friday it has finalized a settlement ord ...
- DuckDuckGo Subscription Bundles Privacy Search Engine, Browser With VPN
MediaDailyNews, Laurie Sullivan - Thursday, April 11, 2024
Advertisers may find fewer ads and popups are beneficial, giving their a ...
- Sprite Campaign Takes Refreshing Approach To Privacy
Search & Performance Insider, Laurie Sullivan - Friday, April 12, 2024
Privacy has become important to brands and consumers - but not t ...
- Controversial Kids Online Safety Bill Introduced In House
MediaDailyNews, Wendy Davis - Wednesday, April 10, 2024
The House Energy and Commerce Committee will hold a hearing on Apr ...
- Snap Increases Privacy Protection For Advertisers Via Snowflake Integration
MediaDailyNews, Colin Kirkland - Tuesday, April 9, 2024
Snap is making new efforts to help its ad partners deliver sa ...
- They Dare To Disagree: Brands, Consumers Differ On Privacy, Personalization
Email Insider, Ray Schultz - Tuesday, April 9, 2024
Companies think they understand their customers. But the customers don't agree. ...
- Behavioral Advertising Would Face Uncertain Future Under New Privacy Bill
PolicyBlog, Wendy Davis - Monday, April 8, 2024
"It seems like we could have an opt-in, opt-out and flat b ...
- Google Gets Partial Victory In Privacy Battle Over Real-Time Bidding
MediaDailyNews, Wendy Davis - Friday, April 5, 2024
A federal judge declined -- for now -- to grant class-action stat ...
- Kentucky Governor Signs Privacy Law Opposed By Advocacy Group
MediaDailyNews, Wendy Davis - Friday, April 5, 2024
Governor Andy Beshear on Thursday signed a privacy law that doesn't gi ...
- New Privacy Bill Would Restrict Behavioral Advertising
MediaDailyNews, Wendy Davis - Sunday, April 7, 2024
Bipartisan lawmakers on Sunday floated a privacy bill that would require compani ...
- What Hackers Do With 54B Leaked Cookies
Search & Performance Insider, Laurie Sullivan - Monday, April 8, 2024
NordVPN has found billions of ad tracking cookies leaked on the da ...
- Slow-Time Data: Brands Are Having Trouble Tracking Customer Behavior
Email Insider, Ray Schultz - Friday, April 5, 2024
Fewer than half of marketers are collecting real-time experience data, Acoustic a ...
- Meta Fights Proposed Restrictions On Teens' Data
MediaDailyNews, Wendy Davis - Thursday, April 4, 2024
"At its core, the Commission simply wants a do-over -- to a ...
- FCC Plans Broadband Privacy Crackdown
PolicyBlog, Wendy Davis - Thursday, April 4, 2024
Broadband providers are "situated to collect vast swaths of sensitive information abo ...
- California Issues Enforcement Advisory On Ad Targeting Opt-Outs
MediaDailyNews, Wendy Davis - Tuesday, April 2, 2024
Businesses subject to California's privacy law should avoid collecting more information th ...
- Google To Shed Tracking Data From Chrome Incognito Users
MediaDailyNews, Wendy Davis - Monday, April 1, 2024
Google has agreed to destroy or "remediate" data it collected from Chro ...
- Branding Vs. Performance: Should Advertisers Choose One Over The Other?
Data & Programmatic Insider, Laurie Sullivan - Monday, April 1, 2024
Brave CEO Amir Sharer has refocused the SSP on running branding campaig ...
- Instagram 'Blend' Prioritizes Reels, Private Content Sharing
MediaDailyNews, Colin Kirkland - Friday, March 29, 2024
In an effort to introduce more private messaging in the app, Instagr ...
- Appeals Court Rejects Meta's Bid To Halt FTC Hearing Over Teens' Data
MediaDailyNews, Wendy Davis - Friday, March 29, 2024
Meta is unlikely to prove that in-house FTC hearings are unconstitutional, ...
- Kentucky Passes Privacy Bill That Exempts Pseudonymous Data
MediaDailyNews, Wendy Davis - Thursday, March 28, 2024
If enacted, Kentucky's privacy bill won't require companies to allow people ...
- LinkedIn, Samba TV, Amazon Expand Alternative Ad Solutions For First-Party Data Options
MediaDailyNews, Laurie Sullivan - Wednesday, March 27, 2024
LinkedIn Ads plans to roll out a solution this week to automa ...
- Experian, InfoSum Introduce Cleanrooms For Automotive
MediaDailyNews, Laurie Sullivan - Wednesday, March 27, 2024
Lauren Wetzel, COO of InfoSum, looks at implementation of data clouds f ...
- Adobe Launches Real-Time CDP Collaboration With Partner NBCUniversal
MediaDailyNews, Laurie Sullivan - Tuesday, March 26, 2024
Advertisers and publishers will have an expanded tool for real-time collaboration ...
- Meta Can't Dodge Online Taxpayers' Privacy Claims
MediaDailyNews, Wendy Davis - Tuesday, March 26, 2024
Meta must face claims that its tracking code gathered taxpayers' sensitive financi ...
- Clinch Becomes First Ad Server To Integrate Privacy Identity
MediaDailyNews, Laurie Sullivan - Monday, March 25, 2024
Clinch has integrated The Trade Desk's Unified ID 2.0 into its platfor ...
- Meta 'Pay Or Consent' Model In EU Being Investigated For Violations
MediaDailyNews, Laurie Sullivan - Monday, March 25, 2024
The European Union, which is testing a new digital law, recently announc ...