In the wake of America's record 3.3 million unemployment claims, eMarketer has lowered the rate of advertising growth for jobs-related social media platform, LinkedIn. LinkedIn …

The impact of the pandemic and its social and economic toll has been immediate and pronounced for most advertisers, with 70% already adjusting or pausing …

In an unusual data visualization, Nielsen ranked the major local TV markets in terms of the percentage change in their TV ratings, which it attributed …

Brands, retailers and manufacturers need to be aware of these sudden shifts as the crisis leads consumers to stockpile necessities while also cutting spending.

The equities research team at UBS has updated their 2020 media company risk "exposure" heat map, downgrading the outlook for America's biggest suppliers based largely …

Sometimes a curve is worth a thousand words. No, not the COVID-19 infection curve federal and state governments are struggling to flatten, but one provided …

While the impact of the pandemic has caught most ad executives off guard, the immediate response to their media mix appears to have been a …

Web browsing has tended to surge by 70% from the early stage of the pandemic to the later phase, according to researcher Kantar. Other electronic …

Americans have been flocking back to their local broadcasters to get vital news -- as well as to get entertained -- during the COVID-19 pandemic, …

About two-thirds of consumers would would buy food and household supplies with a stimulus check, while almost half of people would save some of the …