With passions at a fever pitch right now, this year's election season is no fun at all, but it should be. Read the full story by Adam Buckman
Here we are just days from the presidential election and prediction market data are predicting very different election outcomes than other prediction methods, so much so that it's difficult to … Read the full story by Ed DeNicola
"If you wouldn't want your kids to say it, your President shouldn't either," the Lincoln Project says of a new "Their Future" spot utilizing a visceral sight gag to remind … Read the full story by Joe Mandese
X has introduced a revamped version of its Ads platform and says the redesign is focused on attracting more small businesses and driving better results. Read the full story by Colin Kirkland
Ad-Shield's partnership with Google allows publishers to monetize premium Google Ad Exchange demand to regain lost ad revenue from consumers using a new generation of aggressive ad blockers known as … Read the full story by Laurie Sullivan
Trying to rehabilitate the fashion show, with its creepy, retrograde brand DNA, seems inauthentic and irrelevant for young women who were toddlers during the brand's heyday. Read the full story by Barbara Lippert
Google's Sarah Kennedy this morning pitched the ANA on trying its new NotebookLM application. So I did, and this column is the result. Read the full story by Joe Mandese
Business groups including the IAB and NCTA are suing to invalidate new regulations that aim to make it easier for people to terminate subscriptions to newspapers, gyms, retailers and other … Read the full story by Wendy Davis
Siding against social media platforms, a federal judge has refused to dismiss a lawsuit by school districts across the country that claim Meta, Google, Snapchat and TikTok harmed students and … Read the full story by Wendy Davis
War is raging in Europe and the Middle East, and what happens there and how it turns out matters a lot to us, whether we pay attention or not. Read the full story by Dave Morgan
The assignment includes media investment and "culture activation," including media planning, buying, analytics, and audience strategy. Read the full story by Joe Mandese
Kate Alini becomes department manager of marketing, product, and strategy for Mini USA effective Jan. 1. Read the full story by Tanya Gazdik
Elevator pitch: The richest man in the world begins offering cash payments, as well as a daily sweepstakes for a chance to win $1 million, to voters who help the … Read the full story by Joe Mandese
In the battle of the everyman campaign soundbites, watching Tim Walz working under the hood on his 1979 Harvester comes across as a lot more authentic than seeing Donald Trump … Read the full story by Joe Mandese
"I love the poorly educated," Trump famously said after polls showed they contributed to his Nevada caucus win in 2016. Turns out he had - and has - good reason. … Read the full story by Joe Mandese
This post begins with a MediaPost writer killing his own column about Donald Trump's McDonald's fry cook campaign event this week. Specifically, it was a review of a 30-minute video … Read the full story by Joe Mandese
"Freedom, love for our country, hard work, and tolerance," finds Heartland-based agency Bailey Lauerman, offering a beautiful opportunity for brands that want to execute on them. Read the full story by Joe Mandese