• by Fern Siegel , April 29, 2024

WPP’s Ogilvy has named Antonis Kocheilas to the newly created role of global chief transformation officer.

Kocheilas is responsible for developing strategies and systems to help clients adapt to changing market conditions. He will also lead Ogilvy Consulting, the agency's enterprise and brand innovation unit.

Most recently, Kocheilas was global CEO of Ogilvy Advertising. His career includes working with blue-chip clients, such as SC Johnson, Mondelez International, PepsiCo, Unilever, CDW and Pernod Ricard.

In 2018, work for one client earned a Grand Prix at Cannes Lions.

This is his second tenure at Ogilvy, as he had initially joined the agency in 2011 as the global planning director for SC Johnson. Previously, he was GM of Ogilvy Athens.

Other agency work includes leading Mullen Lowe Athens.

Devika Bulchandani, global CEO of Ogilvy, called Kocheilas “an incredible orchestrator who brings together talent across capabilities to create innovative solutions that transform our clients’ brands and business.”

“Ogilvy's range of capabilities, coupled with Ogilvy Consulting, uniquely positions us to identify opportunities for transformation and innovation while helping clients devise strategies and systems that will enable them to capitalize on them,” added Kocheilas. He says his goal is to “raise the bar of our collective aspirations.”