CJ, a performance-marketing platform, has a new CEO: Santi Pierini.

Pierini reports to Publicis Media Global CEO Talia Raviv. CJ is part of the Publicis Groupe.

Previously, he was president, digital marketing group, for Cake and Tune, which tracks, attributes and optimizes the performance of digital marketing spend.

CJ, formerly Commission Junction, specializes in affiliate marketing technology. The company drives growth for brands, publishers and creators in partnership marketing.

"The upcoming phase for CJ promises to be an exciting journey, building upon the value we've collectively created in building a most trusted partnership-based performance marketing platform that ensures sustained, profitable growth for all stakeholders,” said Pierini.